Promotional Collateral: Books
This is a selection of a few favorite projects. I strive to create high-quality collateral which conveys information about the product while also reinforcing the branding of the product or the organization.
This is a very small selection; I have worked on flyers, order forms, posters, hero images for socials, postcards, tote bags, rulers, etc. etc. If it’s been used to promote a book, I’ve probably designed one.
Catalog spread with bonus author content
Catalog spread featuring interior book content
"From the publisher" graphics for Amazon product pages. These provide an opportunity for thematic collateral to reinforce the branding of the book.
"From the publisher" graphics for Amazon product pages. These provide an opportunity for thematic collateral to reinforce the branding of the book.
Digital ad designs, also with a goal of reinforcing branding of the book design
Some examples of thematic campaigns, for both print and digital, which also incorporate external branding. A holiday campaign (with a single concept executed across multiple formats and sizes); and also an LA-based campaign (incorporating the LA flag design)
Catalog spread with additional selling points
"From the publisher" graphics for Amazon product pages. These provide an opportunity for thematic collateral to reinforce the branding of the book.
"From the publisher" graphics for Amazon product pages. These provide an opportunity for thematic collateral to reinforce the branding of the book.
A few other favorites/samples. A large format banner for conferences; a sample print advertisement; some diecut stickers; a bookmark; an author tour graphic for socials/
Image credits:
Hero image background by The Maker Jess on Unsplash
Catalog spread background image by Lukas Blazek on Unsplash
“From the publisher” background image by NordWood Themes on Unsplash
Banner ad background by engin akyurt on Unsplash